RBBA

RBBA is strategically aligned with colleagues that as a team can help inventors or companies with new products take them to market. Whether you have an idea or invention, are launching a new product or service, need to revitalize your current brand, want to explore opportunities in the marketplace, or need specific services of a company that understands the entire scope of what impacts your business, we can be an asset to your company.

Our scope of services includes:

MARKET AUDITS AND BUSINESS PLANS

The Market Audit provides a detailed review of the market with first hand interviews and field research. The Business Plan distills the audit into actionable strategies and tactics and provides custom-built financials.

PRODUCT DEVELOPMENT

• Product Prototypes
• Engineering Drawings
• Modeling
• Product Specifications and Design
• Packaging and Shipping Configurations

Plus, positioning in the marketplace, such as:

• Pricing Strategy
• Sales Collateral
• Advertising
• Channel Strategy
• Category Management

INTELLECTUAL PROPERTY

The integration of intellectual property (patents, trademarks and trade secrets) into the business strategies and tactics. We'll evaluate patents and work with attorneys in patent filings and interactions with the United States Patent and Trademark Office.

Advertising/Design/Web

Rick Brian has managed advertising and marketing programs for major b2b and b2c brands, working directly to give direction to creative professionals. He has hand-selected key professionals with a long-standing history of service to Rick's companies and clients as resources to RBBA, and that synergy results in efficient, effective, and engaging creative approaches in the following categories:

LOGO/BRANDING

• Logo Design/Artwork
• Branding Strategy (positioning lines; corporate color(s) scheme; brand personality, etc.)
• Corporate Graphic Standards (simple documents to comprehensive manuals)

CREATIVE SERVICES

Comprehensive Graphic Design Capabilities, Including:

• Corporate Stationery: Business Cards/Letterhead/Envelopes, etc.
• Collateral Materials: Brochures, Catalogs and other Print Tools
• Packaging
• P.O.P. and P.O.S. Merchandising
• Trade Show Exhibit Design
• Signage
• Environmental/Wayfinding
• Direct Marketing: Dimensional, Postcards
• Magazine Design/Publishing
• Ad Specialty Items/Wearables
• Photography/Photo Direction